MenuClose
Raporto Keqpërdorimin – UNDP & APK
Building Kosovo’s New Era of Transparency
Red Mill partnered with UNDP and the Agency for the Prevention of Corruption (APK) to bring Raporto Keqpërdorimin to life — Kosovo’s new platform for reporting corruption swiftly, securely, and confidentially. We led the full creative process, crafting a series of five animated and audio-driven videos that break down the platform’s key features and benefits. From concept development and scriptwriting to animation production and audio design, we set out to make the reporting process clear, approachable, and engaging for every citizen.
Designing for Impact, Amplifying the Message
Good design doesn’t just look good, it drives action. By blending compelling visual storytelling with sharp, accessible messaging, we helped empower Kosovo’s citizens to take part in the fight against corruption and reinforced the nation’s commitment to accountability. The campaign was rolled out across digital platforms and social media, maximizing visibility and engagement to ensure the message reached as many people as possible.
